taught in Russian

Level of education: bachelor programmes

Type of enrollment: full-time

Duration: 4 years

Main educational courses

  • Theory and Practice of Advertising and PR in Commerce/Politics
  • Fundamentals of Communication Theory
  • Fundamentals of Integrated Communications
  • Media Planning
  • Management of PR and Advertising Department
  • Copywriting
  • Telecommunication and Computer Technologies in Advertising and PR
  • Marketing Research in Advertising and PR
  • Management of PR and Advertising Campaigns
  • Communications and Event Management
  • History of Arts, History of Russian and Foreign Literature

Future career

Graduates are trained for a career in advertising, communication and PR agencies, PR departments and press services of business entities — enterprises, organisations, large, medium and small companies, as well as PR departments and press services of governmental agencies, political parties, fractions in representative bodies and public organisations.