Level of education: Bachelor programmes

Type of instruction: Full-time

Duration: 4 years

Language of instruction: English, Russian

Main academic courses

  • Fundamentals of Communication Theory
  • History of Public Relations and Advertising
  • Advertising in Communication Process
  • Fundamentals of PR Theory and Practice
  • Professional Ethics
  • Psychology and Sociology of Mass Communication
  • Copywriting
  • Fundamentals of Integrated Communications
  • History of Mass Media
  • Russian Media Landscape (in English)
  • Management of PR and Advertising Campaigns
  • Fundamentals of Branding
  • Marketing Research in Advertising and PR
  • Professional Creative Studios
  • Theory and Practice of Advertising and PR
  • Business Communication Training
  • Legal Regulation of Advertising and PR

Сareer

Graduates are trained for a career in advertising, communication and PR agencies, PR departments and press services of business entities — enterprises, organisations, large, medium and small companies, as well as PR departments and press services of governmental agencies, political parties, fractions in representative bodies and public organisations.

Interested in this programme — set up your personal account to proceed with your application.