SPbU launches new online course on emerging markets

The new online course of St Petersburg University "Emerging Multinationals and Global Strategy" will help to understand the phenomenon of emerging multinational enterprises (MNEs) and their role on the global market.

During 5 modules of the course students will get to know the historical background of emerging markets, learn the basics of the most established and popular internationalization theories, find out why and how firms choose between export or investment strategies and get acquainted with origins of competitive advantage, its imitation and protection tactics.

Also, the course is filled with examples and illustrative cases that students will be analyzing and discussing with the instructor.

For more information click here.